We have been sitting tight since we first sent in our entry for the Breakthrough Brand of the Year in January. It got pushed back in May and the ceremony just went down this past weekend down in Cabo. The ceremony was on Friday night and they saved the best to last. Thanks to all who voted and all that attended the ceremony.
Monica Wise from L-Space. L-Space went home with 2 more awards this year.

Duke and Kathy from Surfside Sports

Spides, Dean, Dustin Odbert, Dan Moylan and Dylan Odbert


Dustin and Dylan Odbert

Jim Shubin


Dean and Jim Shubin of ASR/Class

Dean, Sean Smith of SIMA, Jim Shubin and Dustin

Vipe Desai of Monstor Energy and Dean

Duke in the midst of an Odbert sandwhich

Dean, Bobby from Jacks and Spides

Josh from Transworld, Emma from Ron Jons and Dean

Josh and Dean

Dean and Charlie Anderson of Transworld Surf

Dean and D from Coastal Edge

Tony from Surfer and Dean

Paul, Tom, Tony, Spides and Chad

Tom, Spides and Chad

Billy and Dean

Spides and Paul Gomez

Dean and Paul Gomez

Spides and Wooley

Billy, Charle and Dean

Tom and Duke

Duke, Kevin and Tom

Dave Nash of Sun Diego and Dean

Spides and the Kitchen staff

Dean, Emma from Ron Jons and Spides

Spides, Dan from ASR and Dean enjoying the victory

Spides and Dean


Atwater, Ambission, Atwater, Ambission

Dean, Pat Parnell from The Daily Habit and Spides

Jessee Faen of Insight and Dean


Triple D, Duke, Dean and D, all winners at this years SIMA awards

Dean and Pat Parnell sharing Pats shirt



Spides and Richard from Volcom

The ladies of L-Space

Spides and Ron from Jacks

Pat sharing his already stretched out shirt with Shubin

Tags: Atwater, Breakthrough Brand of the Year, SIMA
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CONGRATULATIONS GUYS! You deserve it!
Great work this past year, really looking forward to what 2010 will bring.
Regards,
Josh
Ohhh, forgot to mention the shots with Dustin and Dylan. Always a good time…especially when it comes to a D and D sandwich. Let me know if you need some bacon in that sandwich.
Josh “HOG” Hartley